Whira Inc.

Disclaimer

Whira Inc. Effective Date: April 28, 2026 Last Updated: April 28, 2026

Introduction

The information provided by Whira Inc. ("we," "us," or "our") on whiraconsulting.com (the "Website") is for general informational purposes only. All information on the Website is provided in good faith. However, we make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability, or completeness of any information on the Website.
Under no circumstances shall Whira Inc. have any liability to you for any loss or damage of any kind incurred as a result of your use of the Website or reliance on any information provided on the Website. Your use of the Website and your reliance on any information on the Website is solely at your own risk.
This Disclaimer applies to all visitors, users, and prospective and current clients of Whira Inc., regardless of their country of residence. Whira Inc. serves clients across Canada, the United States, Australia, New Zealand, the United Kingdom, Sweden, and Europe. Where applicable law requires specific disclosures in your jurisdiction, those requirements are incorporated into this Disclaimer.

Consent
General Website Disclaimer
Professional Services Disclaimer
Financial Information Disclaimer
No Guaranteed Results Disclaimer
Blog and Content Disclaimer
Testimonials Disclaimer
External Links Disclaimer
No Professional Relationship Disclaimer
No Employment Relationship Disclaimer
AI and Automated Tools Disclaimer
Confidentiality Disclaimer
Personal Responsibility
Fair Use Notice
Jurisdiction and Governing Law
Privacy Policy Changes
Contact Us
Copyright Information

1. Consent

By accessing and using this Website, you confirm that you have read, understood, and agree to this Disclaimer in full. If you do not agree with any part of this Disclaimer, you should stop using this Website immediately.
We reserve the right to update or modify this Disclaimer at any time. Your continued use of the Website following any changes constitutes your acceptance of the updated Disclaimer.

2. General Website Disclaimer

The information on this Website is provided for general informational purposes only and does not constitute professional, legal, financial, operational, or business advice of any kind. While we make every effort to keep the information accurate and up to date, we make no representations or warranties of any kind — express or implied — about the completeness, accuracy, reliability, suitability, or availability of the Website or the information, products, services, or related content contained on the Website for any purpose.
Any reliance you place on such information is strictly at your own risk. Whira Inc. expressly disclaims all liability for any errors, omissions, or inaccuracies in the content, and for any loss or damage — including indirect or consequential loss or damage — arising from your use of or reliance on the Website or its content.

3. Professional Services Disclaimer

Whira Inc. provides Fractional COO & Integrator, Fractional CFO, Process Optimization & Automation, and Business Systems Implementation services. The information published on this Website about these services — including service descriptions, blog posts, case studies, FAQs, and any other content — is provided for general informational and educational purposes only.
Nothing on this Website constitutes a professional advisory relationship, a binding service agreement, or a guarantee of specific outcomes. The information presented does not replace or substitute for a formal engagement with Whira Inc. under a signed service agreement. Every business situation is unique, and the information on this Website may not be applicable to your specific circumstances.
Before acting on any information found on this Website, we encourage you to book a discovery call with Whira Inc. to discuss your specific business needs, or to consult with appropriately qualified professionals in your jurisdiction.

4. Financial Information Disclaimer

Whira Inc. provides Fractional CFO services, including financial reporting, cash flow management, budgeting, pricing analysis, and strategic financial advisory. Content on this Website relating to financial matters — including blog posts, FAQs, service descriptions, and any other materials — is provided for general informational and educational purposes only.
Nothing on this Website constitutes financial advice, investment advice, accounting advice, tax advice, or any other regulated financial service. The financial information published on this Website does not take into account your individual financial situation, business circumstances, risk tolerance, or objectives. Past performance discussed in any case study or testimonial on this Website does not guarantee or indicate future results.
Before making any financial decisions or implementing any financial strategies, you should consult a qualified financial advisor, accountant, or other regulated professional in your jurisdiction. Whira Inc. accepts no liability for any financial loss or damage arising from reliance on the general information provided on this Website.

5. No Guaranteed Results Disclaimer

Whira Inc. provides operational and financial advisory services designed to help founders and growing businesses build stronger structure, systems, and financial clarity. While our services have delivered meaningful and measurable results for clients across Canada, the United States, Australia, New Zealand, the United Kingdom, Sweden, and Europe, we make no guarantee, representation, or warranty that engaging Whira Inc. will produce specific results for your business.
Business outcomes depend on a wide range of factors outside Whira Inc.'s control, including but not limited to the commitment and engagement of your leadership team, the complexity and starting condition of your operations and finances, market conditions, and the actions you take based on our advisory work. Any testimonials, case studies, or examples of results referenced on this Website reflect the experiences of individual clients and are not a guarantee that you will achieve the same or similar outcomes.

6. Blog and Content Disclaimer

The blog posts, articles, guides, and other content published on this Website are for general informational and educational purposes only. They reflect the views, opinions, and professional perspectives of Whira Inc. at the time of publication and may not reflect the most current developments in operations, finance, technology, or applicable law.
Blog content should not be relied upon as professional advice. Whira Inc. makes no representation that the information in any blog post or article is accurate, complete, or current at the time you read it. We recommend verifying any information that may affect your business decisions through appropriately qualified professionals.
Whira Inc. reserves the right to update, amend, or remove blog content at any time without notice.

7. Testimonials Disclaimer

This Website may contain testimonials and case study references from clients of Whira Inc. These testimonials reflect the genuine experiences and opinions of individual clients at a specific point in time. They are not intended to represent or guarantee that every client will achieve the same or similar results. Individual outcomes vary depending on a wide range of factors specific to each business.
Testimonials are reviewed by Whira Inc. before publication and may be edited for length, clarity, or grammar, without altering the substance of the original feedback. The views expressed in testimonials belong solely to the individual client and do not constitute a professional endorsement or guarantee of service outcomes.

8. External Links Disclaimer

This Website may contain links to third-party websites, resources, or tools that are not owned or operated by Whira Inc. These links are provided for your convenience and informational purposes only. Whira Inc. does not investigate, monitor, endorse, or assume responsibility for the content, accuracy, privacy practices, or availability of any third-party website.
The inclusion of a link to a third-party website does not imply endorsement, sponsorship, or affiliation by Whira Inc. Your use of any third-party website is governed by that website's own terms and policies. Whira Inc. accepts no liability for any loss or damage arising from your use of or reliance on any third-party website linked from this Website.

9. No Professional Relationship Disclaimer

Your use of this Website and any information contained on it does not create a professional advisory relationship, client relationship, or contractual obligation between you and Whira Inc. A professional relationship with Whira Inc. is only established when both parties have entered into a formal, written service agreement.
Submitting a contact form, booking a discovery call, or communicating with Whira Inc. via email does not constitute the formation of a client relationship or a commitment by Whira Inc. to provide services.

10. No Employment Relationship Disclaimer

Whira Inc. provides fractional and advisory services on a contract basis. Nothing in the engagement of Whira Inc.'s services — including Fractional COO, Fractional CFO, or any other service — creates an employment relationship, partnership, joint venture, or agency relationship between Whira Inc. and the client. Whira Inc. operates as an independent contractor in all engagements. Whira Inc. personnel are not employees of the client and are not entitled to employment benefits, statutory entitlements, or protections under employment law in any jurisdiction.

11. AI and Automated Tools Disclaimer

Whira Inc. may use artificial intelligence tools, automation platforms, and third-party software — including tools such as Zapier, Make.com, and similar platforms — in the delivery of its Business Systems Implementation and Process Optimization services. The use of these tools is always subject to client approval and the terms of a formal service agreement.
Content on this Website, including blog posts and service descriptions, may be developed with the assistance of AI writing tools. All content is reviewed, edited, and approved by Whira Inc. before publication. We do not rely solely on AI-generated content and take responsibility for the accuracy and appropriateness of all published material.
Whira Inc. does not use automated decision-making systems that produce legal or similarly significant effects on Website visitors without their knowledge or consent.

12. Confidentiality Disclaimer

Any information shared with Whira Inc. through the contact form, email, or during a discovery call is treated with discretion. However, the submission of information through the Website's contact form or by email does not create a confidentiality obligation on the part of Whira Inc. unless expressly agreed to in a signed non-disclosure agreement or service agreement.
If you are sharing sensitive business or financial information with Whira Inc. prior to a formal engagement, we recommend that you discuss the terms of confidentiality with us directly before sharing. During formal client engagements, confidentiality obligations are governed by the terms of the signed service agreement.

13. Personal Responsibility

You acknowledge that you are using this Website and its content voluntarily. Any decisions, actions, or outcomes arising from your use of or reliance on the information on this Website are solely your responsibility. Whira Inc. will not be liable to you or any other party for any decision made or action taken based on information found on this Website.
We strongly encourage you to seek appropriately qualified professional advice — legal, financial, operational, or otherwise — before making significant business decisions, regardless of any general information you may have encountered on this Website.

14. Fair Use Notice

This Website may contain copyrighted material the use of which has not always been specifically authorised by the copyright owner. Whira Inc. believes this constitutes fair use of such material as provided under Section 107 of the US Copyright Law, Section 29 of the Canadian Copyright Act, and equivalent provisions in other applicable jurisdictions, for purposes such as commentary, education, and informational use.
If you wish to use any copyrighted material from this Website for purposes beyond fair use, you must obtain permission from the relevant copyright owner. If you believe any content on this Website infringes your copyright, please contact us immediately at contact@whiraconsulting.com.

15. Jurisdiction and Governing Law

This Disclaimer is governed by and construed in accordance with the laws of the Province of Ontario, Canada, and the federal laws of Canada applicable therein, without regard to conflict of law principles. By using this Website, you agree that any disputes arising from this Disclaimer or your use of the Website shall be subject to the exclusive jurisdiction of the courts of Ontario, Canada.
Because Whira Inc. serves clients globally — including in the United States, Australia, New Zealand, the United Kingdom, Sweden, and across Europe — we acknowledge that users in those jurisdictions may have additional legal rights under their local laws. Nothing in this Disclaimer is intended to limit rights that cannot be excluded under applicable law in your jurisdiction.

16. Changes to This Disclaimer

Whira Inc. may update or amend this Disclaimer at any time at its sole discretion. The "Last Updated" date at the top of this page will reflect the most recent revision. Your continued use of this Website after any changes constitutes your acceptance of the updated Disclaimer. We encourage you to review this page periodically.

17. Contact Us

If you have any questions about this Disclaimer or require further clarification, please contact us:
Whira Inc. Email: contact@whiraconsulting.com Website: whiraconsulting.com
We aim to respond to all enquiries within 5 business days.

18. Copyright Information

COPYRIGHT © 2026 Whira Inc. ALL RIGHTS RESERVED.
All content on this Website — including text, graphics, logos, service descriptions, blog posts, and other materials — is the intellectual property of Whira Inc. and is protected by applicable copyright laws in Canada, the United States, Australia, the United Kingdom, and internationally. Unauthorised reproduction, distribution, or use of any content from this Website without the express written permission of Whira Inc. is strictly prohibited.